AI Insights · Timothy · January 2023
Top 5 Consumer Finance Apps in El Salvador Q4 2022
A look into the performance of the top 5 consumer finance apps in El Salvador during Q4 2022, including trends in downloads and active users.
In the fourth quarter of 2022, the top 5 consumer finance applications in El Salvador showed varying trends in weekly downloads and active user engagement. Here’s a detailed look at their performance based on data from Sensor Tower.
Bancoagrícola maintained a steady presence with weekly downloads peaking at 11.1K in late October. The app experienced fluctuations, with downloads decreasing to around 6K by the end of December. Active users saw a peak of approximately 162K in the week of October 24, before gradually declining to around 146K by the end of the quarter.
Banca Móvil BAC showed consistent performance in downloads, peaking at 5.5K in late October. The app's weekly active users remained relatively stable, reaching a high of approximately 251K in the week of October 24 and ending the quarter with around 230K active users.
App Davivienda El Salvador had moderate download numbers, peaking at around 4K in late November. Active user engagement saw a peak of approximately 33.7K in the week of October 24, with numbers stabilizing around 30K to 32K towards the end of December.
Banco CUSCATLAN experienced steady download numbers, with a peak of 3.4K in late November. The app's active user base saw consistent engagement, peaking at around 34.3K in mid-December and maintaining similar levels towards the end of the quarter.
Promerica SV had lower download figures compared to its peers, with a peak of approximately 1.8K in late November. Active user data for Promerica SV was not available, but the download trends suggest moderate engagement.
These insights provide a snapshot of the performance of leading consumer finance apps in El Salvador during Q4 2022. For more detailed analytics and trends, visit Sensor Tower.
